25 during a hearing on the most recent Republican plan to replace the Affordable Care Act. The decision to go the funny route is in stark contrast the health care protests on Sept. It certainly inspired tens of thousands of happy face crying emojis on Twitter and on Facebook.
"I think this week has been a particularly rough week on the American psyche so I think people needed a little bit of levity," Werner said. They added that given the somber tone of news coverage around the deadly shooting in Las Vegas this week, the goal was to inject a little humor into public discourse. Knowing that is the catalyst for coming up with creative protest ideas, Werner explained. "We wanted to do something to get people's attention," Werner said of the hours-long photobomb, adding that people's eyes tend to glaze over when anyone utters the words "forced arbitration." Werner set out to garner as much publicity as possible for the type of advocacy work Public Citizen does on behalf of consumers. At one point Werner peered over Smith's shoulder using the monocle to inspect the back of the millionaire's head at another point they knowingly stroked the perfectly shaped mustache glued to their face. Over Twitter, Werner was able to figure out the best angles as their head floated in and out of the camera's view. #MonopolyMan's rise to stardom in real time on a phone. and held a spot in line for me so that we could get that prime seat." The one directly behind Smith, who was the target of the grilling.Īpparently, the intern was the first person in line. "Luckily we have a very dedicated intern here," Werner said. The problem is that seats in the audience tend to fill up quickly, Werner explained.
#MONOPOLY MAN MONOCLE TV#
That is how the activist knew that getting on TV is all about location - and staying within the camera's frame. Werner has attended a slew of Senate hearings and has even provided pro-consumer rights testimony in some cases. Monopoly Man video-bombed!! #Equifax #monopolyman /eeSLaI8QNQ- Bill Jacobs ✨🌙✨ October 4, 2017
THIS happened today at the Equifax Senate hearing: Here is how Werner staged the viral protest - without getting kicked thrown out of the Capitol. Werner mugged and preened for the camera and somehow, in a week dominated by sad and distressing news, gave people what they didn't know they wanted: a delightful reprieve. "It was a very calculated move," said Werner, who prefers the pronouns "they" and "them," adding that it was hilarious to watch the scene become a meme in real time. The most unlikely viewers tuned in to the Senate Banking Committee hearing to watch Werner troll Smith, who was facing a roomful of angry senators after a hack that may have exposed the personal information of more than 145 million people. The board game character, whose name is Rich Uncle Pennybags, was brought to life by Amanda Werner, an arbitration campaign manager for Public Citizen and Americans for Financial Reform, groups that advocate for consumer rights and protections.Īlmost immediately, the monocle, mustache, top hat, pillowcase-sized bag of (#fake) Benjamins became a social media sensation. Monopoly Man became the Internet crush of the day on Wednesday, after upstaging former Equifax CEO Richard Smith at a Senate hearing on the company's massive data breach.